He has no regrets, claiming that the money accounts for around 7 percent of his total monthly income. In just over a month, "Panda" said he has put over $7,000 into his Clans village. He's one of the top 10 Clash of Clans players in the world, and he's paid for it. But "Panda" jumped into the thread almost immediately to brag about how much money he had poured into the game. He, too, declined to reveal his real name to Wired. (Supercell did not return Wired's requests for comment.) In researching the spending habits of Clash of Clans players, delving into the official Supercell forums and starting a thread asking players about their spending habits, I kept coming across the username "Panda." You may never have heard of Clash of Clans, but it's one of the highest-grossing games on the App Store thanks to players like Lee. In less than a month of playing around two hours a day, he'd spent nearly a thousand dollars. He tapped "Yes," almost without thinking. Lee could use those gems to immediately fortify his army. Tonight, Lee's iPad questioned him with a blue pop-up window: "Do you want to buy one Chest of Gems for $99.99?" While the game is free to download, its maker Supercell profits by selling virtual items to the most engaged players. Then, he pulled up Clash of Clan's built-in, real-money shop. Lee tapped a few icons, donating dozens of his troops to defend the friend from a brutal assault of archers and barbarians. A rival player had gone aggressive, and one of Lee's fellow "clan" members was under attack.
KEEP THE KEEP GAMES SERIES
*Life After Disc is a series exploring new development in digital gaming platforms, from app stores to browsers to downloadable console games.*Uh oh. After the game's logo faded away, a sprawling virtual village popped into view. The free-to-play strategy game, in which he went by the name "Metamorphaz," had quickly become a favorite stress-reliever for him. It was a typical weekday night after work: Lee slipped off his shoes, climbed into bed with his iPad, and booted up Clash of Clans.
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